Google Ads

Why Google Ads

Google Ads is a powerful tool for reaching clients who are actively searching for your products or services. High intent = high conversion, and you control exactly what you spend.

• Fast results
  Clients start arriving within days of campaign launch.
• Precise targeting
  Show ads only to your target audience — by location, interest and search intent.
• Budget control
  You set the budget. You pay only for clicks.
• Full transparency
  Every click, conversion and cent tracked and reported.

Campaign types

We work with all Google Ads formats and select the right strategy for your business.

• Search ads
  Text ads in Google search results. The highest-converting format.
• Display Network (GDN)
  Banner ads across millions of Google partner sites. Great for brand awareness.
• YouTube video ads
  Video ads before YouTube content. Massive reach.
• Shopping campaigns
  Google Shopping for e-commerce — product images and prices directly in search.
• Remarketing
  Re-engage users who visited your site but didn't convert.

Our approach

We don't just set up ads — we build a client acquisition system that delivers results.

1. Analysis & strategy

   We study your business, audience and competitors. We define the optimal ad strategy.

2. Campaign setup

   Campaign structure, keyword selection, targeting configuration, ad copy.

3. Landing page review

   We analyse and recommend improvements to landing pages for maximum conversion.

4. Launch & testing

   We launch, test hypotheses, ad variants and bidding strategies.

5. Optimisation

   Continuous data analysis and campaign improvements to lower cost per conversion.

6. Reporting

   Detailed reports with performance analysis and recommendations.

What's included

• Existing campaign audit
  If ads are already running — we analyse them and identify growth opportunities.
• Full setup from scratch
  Account structure, campaign build, ad copy and analytics configuration.
• Keyword research
  Collecting and clustering effective keywords for your niche.
• Ad copywriting
  Conversion-focused ad texts and extensions.
• A/B testing
  Continuous hypothesis testing to improve performance metrics.
• Conversion tracking
  Goal tracking setup and CRM integration.
• Monthly reports
  Transparent reporting on all key metrics and ROI.

Results we deliver

• Lower CPC
  Campaign optimisation for cheaper clicks without sacrificing traffic quality.
• Higher CTR
  Better ad click-through rates through testing and copy optimisation.
• More conversions
  Attracting high-intent audience ready to buy or enquire.
• Positive ROI
  Ads configured to pay for themselves and generate profit.